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Meeting Form Orchestration Template

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This template captures website demo requests as high-intent signals, enrich the contact and company data, and route them to the right owner in the CRM.

Martin Blanchard Melelli
Martin Blanchard Melelli

How it works

Step 1: Capture demo requests

Connect the website demo form to Clay.

  • Add a webhook to the website “Book Demo” form.
  • Route form submissions to Clay.
  • Ensure the webhook receives:
    • Full name
    • Work email
    • Company name
    • Domain
    • How they found us

Verify the webhook:

  • Submit a test form
  • Confirm a new row appears in Clay

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Meeting Form Orchestration Template
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